Monday, April 27, 2015

Summer Whites

White, an inherently positive color, is associated with purity, innocence, goodness, safety, understanding, faith, new beginnings, spirituality, perfection. These are some of the reasons why Brides, doctors and nurses wear white. It is also a summer color because wearing white keeps you cool and contrasts bright colors of spring and summer nicely. 

Wearing white in the hot season is a look and a trend that will always be a favorite. 

1. Business or Office Wear: Wear a nice kurta or a salwar to office which will make you feel comfortable. The secret to this look is pairing the clothes with chic accessories. You can pair it with beads, elegant earrings and a sophisticated bag. It’ll look smart, classy & empowering.

2. Summer Weddings: With weddings coming up this season, you can go for light shaded sarees. White, off-white and cream are perfect because it’ll make you look elegant and gorgeous, while keeping you cool!

It’s always better to opt for light-weight fabrics such as cotton and chiffon georgette. If you are a person who loves a lot of colours then you can always compensate it with your accessories.

3. Casual Wear: White shirts, t-shirts and simple kurtas are the easiest of them all. To look sophisticated it is easiest with white. The colour and fabric will help you out with that and it’s all about layers and soft quality textures mixed with posh accessories and amazing shoes and bags. 

Rule this summer in style with our summer white collection! To find out more you can visit our store or log in to




Sunday, April 19, 2015

Summer Wear



Summer is always associated with heat, sunlight and humidity. It is therefore important that you dress right for this season. Heavy fabrics and dark colours should be avoided.

Cheerful and natural colours always reflect the mood of the season. Light colors will make you feel comfortable. That's why you'll always see shows and magazines featuring light colors in summer. Look for blue, daffodil yellow, gentle green for a sophisticated summer style.

More about the colours featured:
Yellow: Yellow, the color of sunshine, hope, and happiness. Yellow stands for freshness, happiness, positivity, clarity, energy, optimism, enlightenment, remembrance, intellect, honor, loyalty, and joy. It is a perfect colour for summer as it gives you a completely fresh look.
It is energizing and a great shade to get you those admiring glances. The warmness of the sun, the happiness it conveys and the memories of the summer that you instantly think of when seeing shades like this contributes to the quick growth of the popularity of this shade in the list of the top summer colour trends.  You can pair yellow with blues and pink accessories to complete your summer look!

Blue: Shades of blue are always a favorite no matter what season it is. This is because, dark shades of blues can be worn for evening occasions and light shades for morning. Blue represents both the sky and the sea, and is associated with freedom, imagination, inspiration, and sensitivity.
Blue basically stands for everything good.  So, it tends to have a positive effect on the mind and body. Blue helps you to stay calm, it is also cooling in nature and helps with balance and self-expression.

Pink:  This color represents compassion, nurturing and love. It relates to unconditional love and understanding. Being on the side of lighter shades, pink can make you look very pretty. Pink would be the perfect choice for summer wedding and your summer trips.
We have introduced a gorgeous line of Silk Cotton Sarees which are both light weight and light coloured - perfect for this summer. So get ready to look Summer Special! Walk in to our store or visit

Monday, April 6, 2015

The Silk Route

A 90-year legacy of quality and design which began in Srivilliputhur, has today become a household name in textiles.  When it comes to silk, there is no better place than Pothys to buy the finest that the skilled hand can weave and creative mind can visualize.  
Let’s look at some of our very own in-house brands:

         Samudrika Pattu: A woman’s beauty is unparalleled, unmatched, and indescribable. The ancient Vedas say that a woman who reflects all the attributes defining beauty is fortunately endowed with Samudrika Lakshanam. Extending this philosophy, we at Pothys have created unique designs mirroring all such desirable qualities. Samudrika Pattu mirrors the kind of perfection, elegance, beauty and grace, found only in a genuine Kancheepuram silk sarees. 

      Vastra Kala Pattu: A blend of time-tested tradition of Kancheepuram silk with the intricate handwork of the North, achieved with the skill of master craftsmen.  Only Pothys with over 90 years of traditional weaving expertise could create such as masterpiece as Vastra Kala Pattu. This brand is a product of class, truly for the woman of substance. You can wear these gorgeous, shimmering sarees for receptions, parties and glitterati functions.

         Parampara Pattu:  As the name suggests, each Parampara Pattu saree mirrors the glorious tradition of a pristine era. The saree is unique in its weave with the framed Uppada Jacquard work on  Kanchi Pattu giving it a traditional yet uniquely contemporary feel. Our scriptures say that if a woman celebrated 1000 Poornimas, by wearing different flowers for each Poornima, then she would be divinely blessed. We have chosen the most beautiful of them all, woven in each Parampara Pattu to give you for the first time in the world, a saree with 1000 flowers.

To get these gorgeous sarees and more, visit our store or log in to